Tuesday, October 03, 2006

Slash Shills Cars and Guitars

Live and Let Ride

Former Guns N' Roses guitarist Slash (pictured right) is among the rockers set to appear in upcoming ads for a new partnership between guitar maker First Act and auto manufacturer Volkswagen. Drives who buy or lease one of six Volkswagen cars will receive a First Act GarageMaster electric guitar customized to match the color of their new ride. The axe also will be co-branded with the VW logo. Spinal Tap character Nigel Tufnel (aka actor Christopher Guest) is among the other personalities also slated to appear in the forthcoming sales campaign.

Meanwhile, Slash and Cheap Trick guitarist Rick Nielsen will join Los Angeles all-star jam band Camp Freddy when the group performs Thursday on NBC's Tonight Show With Jay Leno. Slash & Co. will play a version of Cheap Trick's "Surrender."

3 comments:

Anonymous said...

I saw the one with Slash last night. At first I thought I was seeing things...

Mike said...

I saw the VW ad with Slash also. Are we getting so old that all the music I loved growing up is in commercials? Nissan even uses Iron Man in their new Titan commercial!

David Amulet said...

I have seen both of the ads (Slash and Nigel). Funny, but a bit sad, too.

-- david